Gigi Hadid Is the Latest Celebrity to Endorse the Bathrobe Trend

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A winter coat is one of the most important items in a person’s wardrobe. It’s an emotional purchase–a psychological and physical guardian when the days darken and the world turns cold, a good coat will function as a complete outfit during the coldest months. And yet who among us has not felt naïve in the pursuit of a trench, parka, or puffer that can withstand both the elements and the critical eye?

Gigi Hadid in Seoul.

Wireimage

To solve this conundrum, a handful of famous people have begun to search not in their closets, but their bathrooms. For example: Gigi Hadid yesterday afternoon posed at the opening of a Guest in Residence pop-up in Seoul, dressed in a cashmere robe with soft shoulders and a big wraparound belt with straight-legged jeans, and sockless Miu Miu loafers. She looked as though she had hurriedly thrown on a dressing gown to collect a UPS package at the door of her Pennsylvania farmhouse.

Rihanna in London.

Neil Mockford

Isabelle Huppert in Cannes.

JB Lacroix

Angelina Jolie in New York.

BACKGRID USA

The originator of this trend was perhaps Isabelle Huppert, who walked the red carpet at the 2024 Cannes Film Festival in a custom Balenciaga bathrobe cut from frayed silk. Then along came Rihanna at the September launch of Fenty Hair at Selfridges, in an off-the-shoulder Jacquemus design, and Angelina Jolie in a shawl-collared Falconeri coat during the New York Film Festival not long after. It’s a decadent thing to treat the pavements of a dirty metropolitan center as a luxurious hotel suite.

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