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Black Friday has finally arrived — and if you’re anything like me, you made a beeline to Free People‘s website first thing this morning.
Known for its amazing activewear, party-perfect dresses and quilted outerwear and bags, the brand’s beloved by celebrities and fashion editors alike. And while it rarely holds sales, it’s currently offering 50% off select styles during the Super Bowl of shopping.
Overwhelmed and unsure where to begin? As a Free People obsessive, let me be your guide; scroll down to browse everything I’m eyeing from the retailer’s major markdown event.
Available in a whopping 15 different colors, this soft cotton tee’s an absolute staple. And at prices this great, why not grab a few?
Another closet classic you just can’t live without, this scoop-neck seamed tank comes in a dozen hues and is under $20 right now. Reviewers have dubbed it “perfect,” “very flattering” and “so comfy,” too.
Now’s your chance to snag the printed version of the fan-favorite jacket stars like Taylor Swift, Emma Roberts, Hilary Duff and Olivia Wilde all own for half off.
In addition to going viral on TikTok, FP’s quilted carryalls have popped up on the arms of celebs like Kristin Cavallari and Lucy Hale.
Brave the winter chill in this perfectly slouchy sweater with contrasting ribbed panels and cool side slits.
Reminiscent of a similar FP style we’ve spotted on Taylor Swift, this balloon-sleeved beauty would be perfect for a holiday party.
Swift’s also a huge fan of the brand’s skorts, and this pinstriped piece immediately caught my eye.
As seen on stars like Jennifer Lawrence and Sarah Jessica Parker, banana-shaped bags like this one are having a major moment — and at under $50, you can’t beat the price on this one.
You can never go wrong with a pair of short sheepskin boots — just ask Jennifer Lopez or Kendall Jenner, who live in theirs — and this pair costs less than many others on the market.
The very definition of “party pants,” these velvet kick flares will elevate any winter outfit.
It doesn’t get cozier than a cardigan this time of year, and this forest green color is just so pretty.
Free People’s corset-inspired camis are a hit on TikTok, and it’s not hard to see why; shoppers describe this one as “so flattering” and “super cute.”
Whether teamed with jeans, tucked into a skirt or styled as a swimsuit cover-up, this menswear-inspired button-up is guaranteed to become a cornerstone of your closet.
Half off the platform Docs Olivia Rodrigo and Addison Rae live in? Yes, please!
FP makes some of the comfiest leggings on the market, and now’s the time to try them for (a lot) less.
Black Friday FAQs for savvy shoppers
When is Thanksgiving 2024?
Turkey Day this year falls on Thursday, November 28, 2024. Get ready to feast to fuel your shopping marathon!
When is Black Friday 2024?
The biggest sales of the year kick off on Friday, November 29, 2024. Shoppers have just 26 days between Thanksgiving and Christmas for a shortened holiday shopping period — so plan wisely.
Are early Black Friday deals actually worth it?
We only highlight deals we think are worth it. Particularly for hot items that are at high sell-out risk, we recommend shopping early and taking advantage of pre-Thanksgiving discounts on big-ticket gifts like the cult favorite Dyson Airwrap, Kim Kardashian’s Beats, celeb-loved Ugg boots and more.
Can I shop Black Friday sales online?
Most stores and retailers now offer both in-store and online Black Friday sales, with matching discounts for those that want to shop IRL or virtually.
Why is it called “Black Friday”?
Despite being a great day for the economy, Black Friday still symbolizes the dark side of American consumerism, drawing memories of violent crowds competing for limited merchandise. However, with the advent of internet shopping, retailers and e-tailers continue to see record-breaking sales without the morbid mob mentality kicking off the holiday shopping season.
When is Cyber Monday 2024?
Monday, December 2, 2024 will be all about online shopping at retailers across the internet drop prices for Cyber Monday.
Which is better: Black Friday or Cyber Monday?
It depends! Some, though not all, retailers approach Black Friday and Cyber Monday differently, offering discounts on varying brands and products over the post-Thanksgiving weekend. Some stores use Cyber Monday as an opportunity to drop further discounts on on-sale items.
But beware: if you wait for Cyber Monday to make your purchases, you do risk the chance of products selling out.
Where can I find the best deals?
Right here, at Page Six! If you’re in the market for celebrity-worthy styles on a budget, luxury beauty and skincare for less, or gifts so good you’ll want to keep them for yourself, check out our expert-curated Black Friday and Cyber Monday deals for the best of the best.
Why Trust Page Six Style Shopping
This article was written by Elana Fishman, founding editor of Page Six Style. Elana applies her celebrity fashion and beauty expertise to shoppable content for fellow fans as the host of video series including Style Trial, Heart to Cart and Beauty Scoop — and by tracking down every Taylor Swift-worn style so you can shop it, too. Elana consults celebrity stylists on the latest street style and red carpet trends, researches which celebrity-backed brands and products are worth it, and chats with the stars themselves for beauty and fashion recommendations. Prior to Page Six Style’s inception in 2018, Elana covered celebrity fashion at Vox Media, Lucky, Marie Claire and Teen Vogue.
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